Hardwood Floors June/July 2024

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“When we write a job description, we try to post it as an opportunity. It's not 'we need someone to take boards off of a conveyor belt and put them on a pallet.' Rather, it's 'we're looking for a craftsman/ apprentice who is looking for an opportunity to learn and become a production manager.' Our goal is to find people who want to learn and teach them a craft. The whole post is written to show that the position is an opportunity to better your life and to work with great people. At the bottom of the post, we then request the person applying sends us a note saying that they want to be a craftsman/ apprentice. While 80 guys might apply, only two or three will take the time to read the whole thing and send a separate note. Those are the ones that we then give phone interviews to immediately.” – Reid Lambright NWFA Wood Talk Podcast – A Conversation with Reid Lambright of Lambright Flooring

“The customer is hiring your knowledge. You want to tell your customers that you're NWFA certified and a member of the NWFA. You want to put on your website information about the training you have received at the NWFA. It's important that you publicize your knowledge. Making sure the customer knows that you are the right company for the job and that you have all of the boxes checked is not bragging. You're simply informing them that you are the right choice.” – Chris Zizza NWFA Real Answers Podcast –

Running a Wood Flooring Business – A Live Listener Q&A from Expo 2024

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