ist magazine October 2021
From the Publisher
Time to Get Energized!
Publisher Vince Lorraine Editor In Chief Vince Lorraine Managing Editor Sherron Barden Assistant Editor Peter Hinterman Editorial Advisory Sherron Barden
Dear Readers,
We’ve been enjoying some amazing late summer weather here! And, I’m beyond pumped about being able to go to The Big House (Ann Arbor, MI) this season to watch my beloved University of Michigan Wolverines play! GO, BLUE! Last month, I suggested salon operators “hit the re-fresh” and consider ways to infuse their business with some new energy. If you’re looking for ideas and inspiration, there’s no better source than a group of your peers and other industry professionals who can offer a wealth of expertise and support. Later this month (Oct. 24-25), the tan biz will have a great opportunity to get energized as they gather in St. Charles, MO for the Four Seasons School of Business event. Team FS has created a two-day format with education presented by industry veterans and manufacturer reps, valuable networking and of course, a cocktail reception. See details on pp.30-31 and register at fstanning.com. The School of Business agenda includes a classroom session of Sun is Life® Training & Certification. The industry recognizes the value of Sun is Life Training – it’s the preferred program at all the major events. Our Salon of Distinction operators all agree that it takes their staff and their businesses to new levels of professionalism. Sun is Life Director, Joe Schuster, will present the classroom session on Sunday morning, October 24. Those who complete the session get a certificate (our training is accredited in all 50 states) and are eligible to be featured in IST Magazine . Get registered today! Another exciting thing about industry events: seeing all the new products! If you’re unable to be in St. Charles, look for our annual New Product Preview next month and see them all in one place. Also next month, we will reveal the top nominees for the 2021 Industry Choice Awards – we appreciate everyone who voted! Thanks for reading,
Staff Writer Joe Schuster
Graphic Designer Brett LaCross
Graphic Designer/ Web Developer Jonathan Boedecker
Accounting/Circulation Kim Davis
Senior Account
Executive Terese Allen
Contributing Writers Grant Cardone Melissa Damiani
Jerry Deveney Victoria Eckert
Brenda Fishbaugh Gina Jaeger-Morris
Gary Lipman Lisa Saavedra
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October 2021 | Volume 25 | Issue 9
IST Magazine ISSN#2329-8545 (USPS 023149) is published monthly by IST Magazine, Inc., 5152 Commerce Rd., Flint, MI 48507. Canadian Mail Agreement #41971515. Periodicals postage paid at Flint, MI and additional offices. Postmaster: Send address changes to IST Magazine , 5152 Commerce Rd., Flint, MI 48507. For back issues, inquire for availability. Editorial Correspondence: Address product information and inquiries to: Editorial Department, IST Magazine , 5152 Commerce Rd., Flint MI 48507, phone 810.230.1735. To authors, photographers and people featured in this publication: All materials, articles, reports and photos published in this publication are the property of IST Magazine and cannot be used without written permission. The opinions and conclusions recited herein are those of the respective authors and not of IST Magazine . IST Magazine is not responsible for returning unsolicited manuscripts, photos or other materials. Every effort will be made however, to return rejected manuscripts, etc., if they are accompanied by sufficient first-class postage, but the publisher will not be responsible for loss of any such material.
If there’s something you’d like to see in your IST, please email vince@istmagazine.com. Vince Lorraine, Publisher
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October 2021 istmagazine.com
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