ist magazine December 2022

Feature

New Survey: What Does it take to Become a Successful Entrepreneur? If you’re asked for names of well-known entrepreneurs, a few obvious contenders might come to mind, like Bill Gates or Steve Jobs. A recent survey asked questions about who are the most successful entrepreneurs – revealing insights into what people think it takes to make it big. Regarding today’s best known entrepreneurs, here are the top ten names that came up in answer to the question: “Which modern entrepreneurs have made the most positive impact on society?”

• Bill Gates (Founder of Microsoft, Co-founder of the Bill & Melinda Gates Foundation) - 21% • Jeff Bezos (Amazon Founder) - 18% • Steve Jobs (Co-founder of Apple) - 18% • Elon Musk (Founder of SpaceX, CEO of Tesla) - 17% • Mark Zuckerberg (Facebook Founder) - 17% • Oprah Winfrey (Co-founder of Oxygen, Founder of O, The Oprah Magazine) - 15% • Melinda Gates (Co-founder of the Bill & Melinda Gates Foundation) - 14% • Sam Walton (Walmart and Sam’s Club Founder) - 13% • Larry Page (Google Co-founder) - 12% • Ted Turner (CNN Founder) - 11% While many of these are household names, there are countless other Americans who make a real-life impact through their entrepreneurial efforts every day, whether they are

In the new survey, commissioned by Herbalife Nutrition, respondents were first asked to identify entrepreneurs they felt were the “greatest of all time.” Historical luminaries like Henry Ford, Alexander Graham Bell and Thomas Edison featured multiple times in their answers. Interestingly, the survey found that nearly half of the respondents (48%) believed modern entrepreneurs are more influential than their historical coun terparts were, while only one-fifth (20%) believed that modern entrepreneurs are actually less influential. How can you identify people who are top entrepreneurs? One result is clear: by their innovations that make a difference in the lives of others. “Entrepreneurs change our world for the better with their out-of-the-box thinking,” said Ibi Montesino, Executive Vice President of Distributor and Customer Experience at Herbalife Nutrition. “And their inventions have a great impact on our lives and society.”

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istmagazine.com

December 2022