ist magazine December 2021

Feature

T eam FS Sunless Specialist, Megan Amburgey Gordon, presented the Bronze Novice Basic Sunless Spray-tan Certification. In addition to a live demonstration, the topics included: FDA Recommendations Skin Prep & Maintenance Solutions & Colors Cleaning The attendees used the opportunity to network, as well. “My team was really excited when we heard Four Seasons was going to put on a show,” said Josh Jordan, Owner of Key Largo Tan in Granite City, IL. “It’s always great when you can help others and gain an idea or two to help better your business.” Amy Ringler of Midas Touch Golden Tans in Emporia, IL also had an awesome experience. “I didn’t realize how much I’d been missing in-person events until I got to hug so many industry friends! It’s been way too long!” she exclaimed. Ringler said she was able to bring several staff members who left the show amped up for the holiday season. “One of our biggest takeaways was the value of using social media marketing algorithms to better reach our customers. We look forward to implementing a new marketing strategy for the next busy season.” t What is DHA? History of Sunless

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December 2021