Sheep Industry News February 2024

2023 ANNUAL REPORT RELEASED

Lamb Checkoff Review

ALB IS INVESTING IN PROGRAMS TO PROMOTE US LAMB. Here are just a few highlights you’ll find in the 2023 Annual Report: ■ Consumers across the country are hungry for a sustainable

food source. In the SUSTAINABILITY SPOTLIGHT , you’ll find information about the Climate Smart Grant, a new Sustainability Director, a landmark environmental footprint study, and much more! ■ PROMOTIONAL HIGHLIGHTS feature a growing food blogger network, cooking classes, events and retail promotions. ■ Check out a sampling of CULINARY EVENTS sponsored or hosted by ALB to connect with chefs, consumers, and other influencers across the country. ■ Promotional partnerships and young leader development are a couple of highlights from INDUSTRY OUTREACH initiatives. ■ As we LOOK AHEAD to 2024, you’ll find research, workshops, promotions, educational opportunities, and research projects already in the works. THE FY23 ANNUAL REPORT Download LambBoard.com

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