Sheep Industry News February 2022

C O N S U M E R P R O M O T I O N

Lamb Lovers Month AMERICAN LAMB FEATURED Your American Lamb Checkoff’s popular February Lamb Lovers Month campaign highlighted two popular activities: date night and social gatherings with friends. The social media campaign and contest featured American Lamb as an ideal meal for

Fans of Lamb in February. “Galentines” prize packs Food blogger collaborations

Social media presence Updated visual assets

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