Select Nutrition

spotlight on...

Fit & Fresh

W ith summer coming to an end, everyone is gearing up for back to school shopping, and parents everywhere are anxiously scrambling to make sure their children are fully stocked and prepared to take on the rigorous demands of the

academic year ahead of them. Every parent knows that in order for their child to be successful in school, they need proper nutrition to keep them full and focused throughout the school day. So to parents everywhere, fear no more because Fit & Fresh is here to put some of those worries at ease. Founded in 1996, Fit & Fresh is a company offers hundreds of products that aid customers in healthy eating and wellness through their extensive line of shaker cups, portion control containers, and insulated lunch bags. For many years now, Fit & Fresh has been helping the process of packing and storing lunches be a little faster, easier, and more convenient for parents, kids, and on-the-go folks. The brand is a huge advocate for healthy eating; with the obesity epidemic greatly affecting our younger generations, Fit & Fresh saw an opportunity in making products specifically designed to help kids and parents pack healthy lunches. The company has a team of in-house designers that work extensively to create products that each have their own unique functional

benefit, such as “containers that feature snap-in ice packs and measurement markings”, which make it easier for Mom or Dad to pack healthy lunches and have those lunches be cool and fresh up until lunchtime. Not only do Fit & Fresh products have clever, innovative designs that make them easy to use and

clean, every product from the brand’s line is BPA- free, phthalate-free, lead-safe, and PVC-free. The brand also shows their support for environmental sustainability by joining the movement to reduce waste with their reusable sandwich and snack bags. Fit & Fresh has consistently shown that the whole purpose of their brand is to support healthy, active lifestyles while trying to preserve and care for the environment. Select is proud to shine the spotlight on Fit & Fresh in the month of August, and we look forward to seeing what original ideas this brand will present next! Paula Wiszowaty– pwiszowaty@unfi.com

14 www.selectnutrition.com

Toll-free phone orders 800-777-8844