QSR November 2022

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BRANDED CONTENT2
EDITOR’S LETTER4
BRANDED CONTENT Study Shows Major Opportunity in Quick-Service Menu Offerings6
NEWS SHORT ORDER9
BRANDED CONTENT Potatoes: The Perfect Plant-Based Canvas12
INSIGHT FRESH IDEAS Planting a Seed15
BRANDED CONTENT Beverage Break16
INSIGHT ONES TO WATCH Vicky Bakery18
BRANDED CONTENT Cult Favorite NYC Wing Brand Takes Aim at 100 Units20
NEWS FRANCHISE FORWARD Tapping the Well22
FEATURE The Heart of Portillo’s24
FEATURE QSR’s Best Brands to Work For32
FEATURE When Less is More44
SMARTCHAIN51
SPOTLIGHT ON PACKAGING Tackling Tough Challenges52
SPOTLIGHT ON PACKAGING The Elements of Great Packaging56
SPOTLIGHT ON PACKAGING Sustainability Goals60
SPOTLIGHT ON PACKAGING Key Players64
NEWS CLIMATE RESPONSIBILITY Dispatching Change67
ADVERTISER INDEX71
INSIGHT START TO FINISH J.R. Galardi72

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