QSR February 2023

BRANDED CONTENT

E D I T O R I A L EDITORIAL DIRECTOR Danny Klein dklein@wtwhmedia.com

BRAND STORIES FROM QSR

MANAGING EDITOR Nicole Duncan nduncan@wtwhmedia.com SENIOR EDITOR Ben Coley bcoley@wtwhmedia.com SENIOR EDITOR Callie Evergreen cevergreen@wtwhmedia.com

IN THIS ISSUE

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F E B R U A R Y / 2 0 2 3

The last couple of years have been a roller coaster for the franchising industry as a whole, even for brands that don’t necessarily fit within the quick-service restaurant space. As consumers gradually returned to dining out and enjoying more time away from home, brands have also had to contend with supply chain issues and chronic labor shortages throughout the hospitality industry.

C U S T O M M E D I A S T U D I O DIRECTOR OF CUSTOM CONTENT Peggy Carouthers pcarouthers@wtwhmedia.com ASSOCIATE EDITOR , CUSTOM CONTENT Charlie Pogacar cpogacar@wtwhmedia.com ASSOCIATE EDITOR , CUSTOM CONTENT Kara Phelps kphelps@wtwhmedia.com

QSR ’s RESTAURANT FRANCHISING / FEBRUARY 2023 These brands are looking for franchisees with which to grow their footprint in 2023 and beyond.

58 Bobby’s Burgers 60 Bonchon 62 Hukleberry’s 64 Pizza Factory

66 Slim Chickens 68 The Human Bean

74 Abbott’s Frozen Custard 76 BurgerFi and Anthony’s Coal Fired Pizza & Wings 78 Mr. Pickle’s Sandwich Shop

64 Pizza Factory Hits a Homerun in Hometowns Nationwide Iconic West Coast

72 Bring the Taste of HarlemHome with Harlem Shake

70 Focus Brands 72 Harlem Shake

A R T & P R O D U C T I O N ART DIRECTOR Tory Bartelt tbartelt@wtwhmedia.com GRAPHIC DESIGNER Erica Naftolowitz enaftolowitz@wtwhmedia.com PRODUCTION MANAGER Mitch Avery mavery@wtwhmedia.com

ADOBE STOCK / BY JOSHUA RESNICK

RESTURANT FRANCHISING | FEBRUARY 2023

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58 Bobby’s Burgers by Bobby Flay a Top Franchise Brand to Watch in 2023

brand enhances operations with innovative tech-stack, driving sales and expansion. SPONSORED BY PIZZA FACTORY 66 Slim Chickens Hit Major Milestones in 2022 The breakthrough chicken brand wrapped up 2022 on a high note. SPONSORED BY SLIM CHICKENS 68 The Human Bean’s Personal Touch

S A L E S & B U S I N E S S D E V E L O P M E N T GROUP PUBLISHER Greg Sanders gsanders@wtwhmedia.com NATIONAL SALES DIRECTOR Eugene Drezner edrezner@wtwhmedia.com 919-945-0705 NATIONAL SALES MANAGER Edward Richards erichards@wtwhmedia.com 919-945-0714 NATIONAL SALES MANAGER Amber Dobsovic adobsovic@wtwhmedia.com 919-945-0712 NATIONAL SALES MANAGER John Krueger jkrueger@wtwhmedia.com 919-945-0728 SALES SUPPORT AND DIRECTORY SALES Tracy Doubts tdoubts@wtwhmedia.com 919-945-0704

HARLEM SHAKE

This unforgettable, retro-dining experience is on the franchising fast track. SPONSORED BY HARLEM SHAKE

BOBBY’S BURGERS BY BOBBY FLAY

74 Abbott’s Frozen Custard Is Heating Up The 120-year-old

World-class leadership team invites operators to franchise with renowned chef. SPONSORED BY BOBBY’S BURGERS BY BOBBY FLAY 60 Bonchon Celebrated its Twentieth Anniversary and Drove Growth in 2022 The Korean fried chicken concept continues to strate gically push growth and increase sales. SPONSORED BY BONCHON

brand recently inked a 100+ unit franchise agreement. SPONSORED BY ABBOTT’S FROZEN CUSTARD 76 Fast-Growing Chains Seek Franchisees SPONSORED BY BURGERFI AND ANTHONY’S COAL FIRED PIZZA & WINGS 78 This 56-Unit Premium Sandwich Concept Has a Unique Recipe for Growth The crowd favorite in northern California since 1995, Mr. Pickle’s Sandwich Shop is ready to franchise nationwide. SPONSORED BY MR. PICKLE’S SANDWICH SHOP

F O U N D E R Webb C. Howell

A D M I N I S T R A T I O N 919-945-0704 / www.qsrmagazine.com/subscribe QSR is provided without charge upon request to individuals residing in the U.S. who meet subscription criteria as set forth by the publisher.

THE HUMAN BEAN

Pairing cups of kindness with a top-ranked drive-thru coffee brand. SPONSORED BY THE HUMAN BEAN 70 Power in Numbers Focus Brands leverages its size to reap benefits for franchisees. SPONSORED BY FOCUS BRANDS

R E P R I N T S The YGS Group 800-290-5460 FAX: 717-825-2150

62 Huckleberry’s Breakfast and

qsrmagazine@theygsgroup.com www.qsrmagazine.com/reprints Sponsored content in this magazine is provided to the represented company for a fee. Such content is written to be informational and non-promotional. Comments welcomed at sponsoredcontent@qsrmagazine.com.

Lunch Positioned for National Expansion Strong unit economics and 7 A . M . –3 P . M . operating hours set this brand apart. SPONSORED BY HUCKLEBERRY’S

WTWH MEDIA LLC RETAIL, HOSPITALITY, AND FOOD GROUP

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FEBRUARY 2023 | QSR | www.qsrmagazine.com

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