Planet Laundry Dec 2020

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An Interview with Tim McNichols of LIG Solutions Here’s to Your Health

TimMcNichols serves as the executive director of partnerships for LIG Solutions, a division of Lighthouse Insurance Group. He has more than 27 years of experience inworkingwith trade associations andmemberships. McNichols started at LIG in 2018, as the company’s director of business development andmarketing. He is responsible for starting the LIG Association Health Program, which is a comprehensive, non-dues revenue program for members of the LIG associations, affinity markets and partners nationwide. In addition, Timoversees the marketing department and assists with carrier partners.

Prior to LIG, McNichols developed an extensive professional background working as an association executive, partner andmember.

The Coin Laundry Association recently teamed up with LIG Solutions to offer CLAmembers, as well as their families and employees, access to exclusive healthcare insurance coverage, as part of CLABusiness Solutions, a suite of products and services developed to help laundry businesses become more successful.

Tell me about LIG Solutions and the services it offers. LIG Solutions is a national insurance broker that specializes in health coverage benefits. LIG was founded in 2009 by our CEO Jason Farro, who had grown up in the health insurance industry. Jason’s family had owned a brokerage, and after college, he worked for a few carriers before eventually returning to the family business. Just around that time, the Affordable Care Act was becoming a reality. He knew people would need help navigating the new health insurance landscape, and that was the genesis of what is now LIG Solutions. Nearly 11 years later, we have grown to become a national brokerage. Informally, LIG had been helping associations find coverage for their members for quite a while, especially organizations that included a lot of independent contractors and self- employed individuals.

About three years ago, I came onboard, and my professional background is in the association world. I’ve worked for and with associations throughout my career. Basically, Jason wanted to formalize this plan for trade associations. I brought a lot of the experiences I had from the association world, and fromworking with members and building membership programs. This was coupled with what Jason and his company had already been doing – and here we are today with more than 60 association partners, including the Coin Laundry Association, and a number of other affinity groups that we work with to provide real health coverage options. Please explain the program you’re currently offering CLAmembers. The program is centered on individual health coverage. It’s not a group plan. It’s not a one-size-fits-all approach. Everything

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