Massage Therapy Journal Summer 2024

DEPARTMENTS 6

LETTER FROM THE PRESIDENT Career Changes, Career Constants

JOURNAL

Massage Therapy Journal® | Official Publication of the American Massage Therapy Association® Summer 2024 Vol. 63 No. 2 ISSN: 0895-0814 USPS 0010-218 Cover credit: Pixel-Shot / Shutterstock.com / Photo illustration by SPARK Publications Michelle Vallet Publications Manager AMTA BOARD OF DIRECTORS (effective March 1, 2024) Kimberly Kane Santos President Christine Bailor-Goodlander Immediate Past President Cindy E. Farrar President Elect

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SHAREABLE RESEARCH Massage for Middle-Aged and Older Clients

Jaime Bernardo, Jr. Director Heber J. Blackner Director Donald Goodale Director Rick Greely Director Robert C. Jantsch Director

Jane Horton Johnson Director Cheryl L. Siniakin, Ph.D. Director Lee Stang Director LaDonna Ward Director

Lisa F. Young / Africa Studio / Shutterstock.com

EDITORIAL REVIEW OPERATIONAL COMMITTEE Jacqueline Herbach, LMSW, LMT President, Momentum Massage, Jane Neumann, BS, LMT, NCTMB Private Practice

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ADVOCACY Advocacy 101 for Massage Therapists

Fitness, & Mind New York City Steve Jurch, MA, ATC, LMT Director of Allied Health Training at the Community College of Baltimore County

AMTA Illinois Chapter Communication Chair

Jessica Libero, LMT, NCTMB Connecticut and New York Licensed Reiki Practitioner Martha Brown Menard, Ph.D., CMT

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SOOTHE 5 Quick Exercises for Self-Care Between Massage Sessions

Publication Management SPARK Publications sparkpublications.com

Project Manager: Jaclyn Yepsen Creative Director: Larry Preslar

Massage Therapy Journal is published quarterly by the American Massage Therapy Association (address below). Periodicals postage paid at Evanston, Illinois, and additional mailing offices. POSTMASTER: Send address changes to Massage Therapy Journal , 500 Davis St., Suite 900, Evanston, IL 60201-4695. SUBSCRIPTIONS: All subscription matters and notice of change of address should be sent to: Massage Therapy Journal Subscriptions, AMTA, 500 Davis St., Suite 900, Evanston, IL 60201-4695 (877-905-2700). Subscription rates: U.S. and Canada, $25 for one year (four issues); $45 for two years (eight issues). Foreign, $70 for one year; $120 for two years; available on a limited basis. Contact AMTA Member Experience, 500 Davis St., Suite 900, Evanston, IL 60201-4695. Phone: 847-864-0123 info@amtamassage.org EDITORIAL COPY: Queries should be sent to Michelle Vallet via email: mtj@amtamassage.org . Visit amtamassage.org/mtj for writer guidelines. Information contained in Massage Therapy Journal does not necessarily reflect the opinions or beliefs of AMTA and/or the staff of Massage Therapy Journal . ADVE RTISING: Contact the AMTA sales team at Smithbucklin to learn more about advertising and exhibitor opportunities: (301) 215-6710 Ext.130 or hbrown@smithbucklin.com. Copyright © 2024 American Massage Therapy Association MTJ-024

Lio putra / Shutterstock.com

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TOOLS OF THE TRADE 5 Ideas to Keep Your Summer Marketing Efforts Hot

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