Massage Therapy Journal Spring 2025

JOURNAL

DEPARTMENTS

Massage Therapy Journal® | Official Publication of the American Massage Therapy Association® Spring 2025 Vol. 64 No. 1 ISSN: 0895-0814 USPS 0010-218 Cover credit: KanokpolTokumhnerd / lemono / Olga_C / Shutterstock.com Michelle Vallet Senior Publications Manager AMTA BOARD OF DIRECTORS (effective March 1, 2025) Cindy E. Farrar President Kimberly Kane Santos Immediate Past President

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LETTER FROM THE PRESIDENT I Am Because We Are

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SHAREABLE RESEARCH Self-Care As A Cornerstone to Career Longevity

Jaime Bernardo, Jr. Director Heber J. Blackner Director Matthew Fecteau Director Donald Goodale Director Rick Greely Director Robert C. Jantsch Director Jane Horton Johnson Director Debbie Kilty Director Cheryl L. Siniakin, Ph.D. Director Lee Stang Director

EDITORIAL REVIEW OPERATIONAL COMMITTEE Jacqueline Herbach, LMSW, LMT President, Momentum Massage, Jane Neumann, BS, LMT, NCTMB Private Practice

Fitness, & Mind New York City Steve Jurch, MA, ATC, LMT Director of Allied Health Training at the Community College of Baltimore County

AMTA Illinois Chapter Communication Chair

Jessica Libero, LMT, NCTMB Connecticut and New York Licensed Reiki Practitioner Martha Brown Menard, Ph.D., CMT

Photo courtesty of Wellness Stock Shop

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ADVOCACY Learn More About Medicare Advantage Plans and Massage Therapy Benefits

Publication Management SPARK Publications sparkpublications.com

Project Manager: Jaclyn Yepsen Creative Director: Larry Preslar

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SOOTHE Energizing Morning Routine for Massage Therapists

Massage Therapy Journal is published quarterly by the American Massage Therapy Association (address below). Periodicals postage paid at Evanston, Illinois, and additional mailing offices. POSTMASTER: Send address changes to Massage Therapy Journal , 500 Davis St., Suite 900, Evanston, IL 60201-4695. SUBSCRIPTIONS: All subscription matters and notice of change of address should be sent to: Massage Therapy Journal Subscriptions, AMTA, 500 Davis St., Suite 900, Evanston, IL 60201-4695 (877-905-2700). Subscription rates: U.S. and Canada, $25 for one year (four issues); $45 for two years (eight issues). Foreign, $70 for one year; $120 for two years; available on a limited basis. Contact AMTA Member Experience, 500 Davis St., Suite 900, Evanston, IL 60201-4695. Phone: 847-864-0123 info@amtamassage.org EDITORIAL COPY: Queries should be sent to Michelle Vallet via email: mtj@amtamassage.org . Visit amtamassage.org/mtj for writer guidelines. Information contained in Massage Therapy Journal does not necessarily reflect the opinions or beliefs of AMTA and/or the staff of Massage Therapy Journal . ADVERTISING: Contact the AMTA sales team at Smithbucklin to learn more about advertising and exhibitor opportunities: (301) 215-6710 Ext.130 or hbrown@smithbucklin.com. Copyright © 2025 American Massage Therapy Association MTJ-024

78 TOOLS OF THE TRADE Take 5: Using Social Media and Referral Programs to Your Advantage

amtamassage.org/mtj