March York UNFI

Chemical-Free Cleaning with e-cloth ® — It’s the Natural Choice

C

hemicalfree cleaning is a worldwide movement. This movement is in the early stages in the U.S. but was

How do e-cloth ® s Work? ecloth®s work because each has 1.6 mil­ lion fibers per square inch. Why are fibers im­ portant? Dirt, oil, grease, grime and bacteria are trapped by the fibers and oil and water are attracted to the fibers – the more fibers the better the cloth performs. Think of it as mil­ lions of tiny hands grabbing everything on the surface of a countertop or any other hard surface in a home or at work. By spraying a surface with water, the cloth acts as a magnet while the millions of fibers scrape the surface. The result is a clean that you have to experi­ ence to believe. Another major benefit of using an ecloth® — the cloths are proven to remove over 99% of bacteria using just water and a cloth. The cloths don’t kill the bacteria, the cloth re­ moves the bacteria from surfaces. When you run this cloth under hot water in a sink, nearly all the bacteria, is released from the cloth. Just rinse and continue cleaning. With an ecloth®, windows andmirrors get a crystal clear clean, the glass is left lintfree and streakfree. Stainless steel surfaces will be smudge and fingerprint free. Countertops, ap­ pliances, cabinets, tables, walls, microwave in­ teriors and work station surfaces all clean up quickly and completely using just an ecloth® and water. ecloth® products come with a 300 Wash Guarantee. That’s almost 6 years of weekly washes. An ecloth® can be used and rinsed out under a faucet with hot water all week long. Once each week, the cloth should be washed with a regular wash (do not use bleach or fabric softener) and they are ready for an­ other week of cleaning. The alternative is 12 rolls of paper towels each week (paper towels cannot be recycled) and whatever cleaning agent your customer is using, be it lemons, vinegar, or commercially available products. An ecloth® and just water greatly reduces the amount of consumer waste that is being produced while cleaning. In six years, how many paper towels, wipes, spray cans and bottles will your customers throw away? Chemicals go down drains and remain on surfaces in homes and work places. The paper towels, cans and bottles end up in Reusable – Significantly Less Environmental Impact

started in Europe during 1995. For the past 30 months, chemicalfree cleaning has been experiencing tripledigit growth in the U.S. The ecloth® brand is the worldwide leader in chemicalfree cleaning. The ecloth® as­ sortment of task specific cleaning products makes it possible to clean any hard surface in the home or at work with just water and a cloth. An ecloth® is something you have to experience to believe. It is for this reason that customers often try one cloth and then come back again and again to build their collection. Using an ecloth® is a very easy way to begin chemicalfree cleaning, conserve our nation’s natural resources, and reduce the flow of waste into landfills. You don’t have to sacrifice performance while cleaning without chemicals and paper towels. In fact, ecloth®

landfills. An ecloth® and just water avoids all of this mess. Better forYour Customers’ Families A surface cleaned with an ecloth® is free of two potentially harmful things: cleaning chemicals and bacteria. One of the scariest statements ever written is this excerpt from a Columbia University College of Physicians & Surgeons study: “Women who work at home have a 54% higher death rate from cancer than women working away from the home.” A 15 year study concluded that it is directly linked to the toxic household chemi­ cals in the home. Cleaning chemicals leave residue on every surface of home and work. Eliminating chem­ icals is good for your customers and their families. We all know why it’s important to get rid of bacteria, but the chemicals we’ve been using to kill themmight be just as harm­ ful to us. ecloth® really is a better cloth and a better clean. Still not convinced? We stand behind our products 100% and if a customer isn’t satisfied, we’ll refund their money. If an ecloth® disappoints within 300 washes, we’ll replace it. ecloth® is the right choice for your customers’ homes, families, work places and the environment.

ecloth® Window Pack

products were prominently featured in the May 2012 issue of REAL SIMPLE magazine, rating ecloth® Best of the Best in three categories, including Best Cleaning Cloth! REALSIMPLE did this, not because the cloths clean chemicalfree, but because they pro­ vide a better clean with less effort than tra­ ditional cleaning methods. What is Chemical-free Cleaning? It is a lifestyle change. It is choosing to clean without toxic chemicals, without sacri­ ficing the results your customers expect. Recent studies show that more than 25% of the population is aware of the dangers of household cleaning chemicals and are ac­ tively reading labels and seeking alterna­ tives. Many of these people are the same people that shop your store every day.