Majestic NFL Summer 2017 Catalog

F E M A L E F A N F A S H I O N

Dedicated Female Fan marketing focus is part of the plan as this critical segment continues to grow. Our marketing elements will have visual pop while being tuned into the female shopper and how she uses social media before, during and after the shopping experience. Our promise is to be relevant and engaging while creating demand urgency to generate conversion. Ultimately, we will solidify our position as design experts in women’s sports fashion.