MT Magazine September/October 2025

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Despite a loss of $1.1 billion in profit for the second quarter of 2025, General Motors is prepared. While most manufacturers aren’t at that level, the detailed strategy laid out by CEO Mary Barra offers valuable insights for your business, no matter your size. Here are six important lessons you can implement.

Implement With Speed.

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In a world of constant change and variation, a steady-as-she-goes mindset isn’t sustainable. Being too late may be more than inconvenient – it means competitors have a head start that compounds as innovations take root and mature.

Technology is not standing still . This means technology that your customers may be transitioning to, as well as technology that you can deploy in your facility. Keep Looking Forward.

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Find new applications for your plant and capacity to supplement your company’s main work . The GM-Redwood Materials partnership is a great example: GM has the capacity to build batteries for electric vehicles, but with less demand than anticipated, it is making batteries for stationary energy storage applications. Think Outside the Box (or Factory).

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Learn more about GM’s strategy moving forward, including its intriguing partnership with Redwood Materials, in “Learning From General Motors” on Page 12.