Idea File Fall 2024

TUTORIALS InDesign | Online Design . . . . . . . . . 22 Using Styles for Consistency in InDesign and Online Design Photoshop Fun .................... 24 Cobbing Transparent Objects in Photoshop FEATURES Teamwork Makes the Dream Work . . . 26 Using a team system to organize your yearbook staff. With so many staff structure options, it can be hard to know what will work best. Trial and error taught Julia Walker, CJE, from Olathe West High School that a team system provided the organization, flexibility and fun her staff needed to excel. She offers insight into her process and tips for implementing it in your classroom. Time-Saving Tips for New Advisers .. . 30 As new advisers, you have to learn a lot in a short amount of time. Pulling from her experience as an adviser and now sales rep, Cheryl Franzmann, CJE, gives you tips that will save time, keep your classroom running like a well-oiled machine and eliminate time-consuming processes in favor of efficient hacks. CONTINUED LEARNING How to with Jim Jordan ............ 34 How to Complete Your Theme Package Now: The most effective approach to planning and building your theme from the start. Planning your yearbook starts with a great theme, so you cannot afford to delay completing your theme package. Your theme package acts as the foundation of your book, setting the tone for the entire publication. Award-winning former adviser and Walsworth Special Consultant Jim Jordan provides a step- by-step guide to building a theme package so you can create a yearbook that shines. Teaching Moment . ................ 36 From Zero to $3,395: How the Chamber of Commerce helped revive our business ad sales. When the yearbook’s business ads stopped after COVID, Rolla High School enlisted the help of their local Chamber of Commerce. Yearbook adviser Janice Webb shares how working together allowed Rolla High School to rebuild their business ad sales and generate thousands of dollars in ad revenue. Caught Our Eye ................... 38

YEARBOOK BASICS Editor’s Corner .................... 4 Yearbook Outside of Yearbook: How yearbook translates to college and beyond Middle School Moment ............. 6 Middle School Marketing Strategies That Work Picture This ....................... 8 Photographing the Presidential Election Ask Mike ......................... 14 How Can I Teach My Seniors to Train the Staff Throughout the Year? Five Simple Ideas ................. 16 Great Yearbook Programs Incorporate

Welcome back, yearbook advisers! A new school year brings a new issue of Idea File magazine, brimming with resources to make your yearbook the best it can be. Whether you’re a seasoned pro or just starting your journey, we have something for everyone. This volume dives into what it takes to run a successful yearbook program. We’ll explore middle school marketing strategies to generate school-wide excitement along with beneficial community alliances to build your business ad sales. Need help structuring your yearbook staff? A teams system might be just the thing. Mike Taylor, CJE, shares how your seniors can lead the training efforts to keep your staff on track and ensure a smooth workflow throughout the year. From the very first brainstorming session to the final layout, Walsworth is here to equip you with the tools and knowledge you need to create a yearbook that truly captivates your readers. So grab a cup of coffee, settle in with this issue and get ready to create a yearbook that captures the heart + soul of your school!

Interested in writing for a future issue or have suggestions on content you would like to see? Email me at jenica.hallman@walsworth.com . I’d love to hear from you! Jenica Hallman, CJE Senior editor

We’ve brought some of our favorite yearbooks to your classroom with Caught Our Eye. Yearbook adviser Valerie Crook and the Walsworth marketing team went through hot-off-the-press 2024 yearbooks to make sure you have fresh examples of new trends and creative design to get you excited for 2025.

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Photo by Esteban Corral