Idea File Fall 2023

16 | Five Simple Ideas for Using AI

3. Suggest Timely Coverage Topics

Yearbooks aim to capture the highlights of a WGLSSP ]IEV MRGPYHMRK WMKRMƼGERX [SVPH IZIRXW While some AI programs like ChatGPT may lack up-to-date knowledge, options like Microsoft’s Bing AI possess internet access and search GETEFMPMXMIW &] TVSZMHMRK TVSQTXW WYGL EW ƈ+MZI me a list of the top 10 hashtags on Instagram this year,” these programs suggest relevant and timely topics, keeping the yearbook fresh and current. AI supplies the idea, but your students create the unique content. Make a habit to fact check every suggestion. 4. Market Your Book AI makes marketing your book easier, which in turn brings in more revenue. AI can write attention grabbing marketing emails, generate social media content and translate your message into different languages. Natural language processing algorithms can translate marketing materials into any language, and upcoming tools like Google Universal Translator can dub videos into other languages while changing the speaker’s lip movements to match the new language. AI Chatbot can be used on a website or social media platform so parents can inquire about your book in their native languages. Use AI analytics tools to optimize ad placements, KIRIVEXI IQEMPW SV ƽ]IVW ERH WGLIHYPI TSWXW at the most opportune times to reach your audience with your custom sales information. AI tools like Flick , Socialbakers , Quillbot and HelloWoofy can repurpose existing social media content, suggest relevant hashtags, predict the best times to post, transcribe words from graphics into captions, instantly brainstorm and plan content and provide insight into your audience and page analytics. Captions can be instantly created and optimized for each social media platform, and design graphics can be resized for different sites and viewing preferences in seconds.

5.Generate Compelling Headline Suggestions

Crafting attention-grabbing headlines can be a challenge, even for experienced yearbookers. AI can simplify this task. Prompting programs like InstaCopy and others mentioned earlier can generate headline possibilities for various WXSV] X]TIW %HHMXMSREPP] TEWXMRK XLI ƼRMWLIH story into the program enables it to analyze the text and suggest catchy headlines tailored XS XLEX WTIGMƼG WXSV] IRWYVMRK XLI EZSMHERGI of repetitive clichés. The prompts it generates may spin more of your own ideas. Using the correct prompts ensures the best results, so specify if you want alliteration, a set number of words or other relevant information. While AI is a powerful tool that can revolutionize yearbook creation, it requires proper training and guidance from an experienced adviser. When used responsibly, %- GER IRLERGI GVIEXMZMX] ERH IƾGMIRG] transforming the way yearbooks are made. Discuss the parameters for AI use in your classroom with your staff so everyone understands the ethical and practical uses

of AI in journalism. By Brandon Meyer

Bonus Simple Ideas for Ethical AI in Yearbook Production:

• (IXIGX 4PEKMEVMWQ Plagiarism remains a serious issue in education and journalism. AI tools like Copyleaks compare pasted text against an extensive internet database to detect plagiarism. These tools help ensure the originality and ethical production of the ƼREP ]IEVFSSO TVSHYGX -R JEGX %- GER even tell you if content was likely written by AI!

• *MRH 'YWXSQ (IWMKR -RWTMVEXMSR An impactful cover design sets the theme and tone of the yearbook. Instead of traditional sketching, generative art programs like Midjourney or Adobe’s upcoming *MVIƽ] can KIRIVEXI GSZIV MHIEW FEWIH SR TVSQTXW 8LSYKL ƼRI XYRMRK prompts require some learning, these tools aid in translating GVIEXMZI ZMWMSRW SRXS XLI TEKI ERH JEGMPMXEXI IƾGMIRX WIPIGXMSR SJ GSZIV ƼREPMWXW JVSQ WXEJJ WYFQMWWMSRW =SYV WXEJJ GER YWI XLIWI ideas as a starting point or for original inspiration. Think of it as a custom Pinterest board tailored to your exact theme and look.

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