Hardwood Floors October/November 2025

PRODUCT FOCUS

Engineered Wood Flooring

GRAF CUSTOM HARDWOOD GRAFCORE ™ Engineered GRAFCORE™ is the latest innovation in our engineered product collection featuring a three-layer construction. The floor maintains an Appalachian white oak top layer, a solid hardwood core, and bottom veneer layer, creating stability suitable for all of your flooring applications. grafch.com

DUCHATEAU Atelier Collection A look of ancient wood, with a natural matte and luster that comes from within. Wood that breathes and ages like wine, evolving over time. A blend of the old world with contemporary excellence. DUCHATEAU’s Atelier line is traditionally manufactured engineered European oak planks; hand finished by North American artisans. duchateau.com

HALLMARK FLOORS Serenity Hallmark Floors’ Serenity Collection features clean-grade oak in wide 7 1/2” planks, showcasing the natural beauty of the wood with refined simplicity. Crafted with a 4mm sawn-cut veneer, this engineered hardwood offers durability, elegance, and a calm, modern aesthetic – perfect for serene, sophisticated interiors that celebrate timeless, organic style. hallmarkfloors.com

HARTCO Nature Walk™

For decades, Hartco® has been enhancing homes with quality, authentic hardwood. Planks are constructed from 100 percent solid wood and backed by first-class warranties – ensuring that the floor is meant to be lived on, loved, and will last a lifetime. New ​Nature Walk™ is a curated collection of light tints and gently, muted tones. It’s an unexpected take on solid hardwood that provides the perfect canvas for any style.​ hartco.com HOWELL HARDWOOD FLOORING Hapwood by Howell Hapwood site-finished engineered flooring is available in 3/8” and ½” with multiple species, wear layer, and width options. Also, it has the industry’s first transferable warranty against seasonal movement through certified providers. hapwood.com

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HOLZEXPORT Copernicus Collection

The COPERNICUS collection blends tradition with modern elegance. Long floorboards (up to 2.2 m) charm aesthetes year after year, offering unique, refined flooring. Fully ecological and crafted with care, the product meets TÜV and FSC standards – ideal for those who value beauty, quality, and sustainability in every detail. holzexport.pl

INDUSPARQUET 1/2" x 5" Brazilian Pecan Natural Indusparquet manufactures the world's most unique hardwood flooring, all authentically sourced and manufactured in our home country of Brazil. This Brazilian pecan engineered hardwood floor is especially unique and full of personality. It is sure to make an impactful, bold statement found only within this particular species. indusparquet-usa.com

JOHNSON HARDWOOD Olympus Series Olympus Series features luxurious 11 ⅞” wide engineered hardwood planks, crafted at ½” thickness with a light wire-brushed texture. Available in oak and hickory with 1.2 mm sliced veneer and UV-cured urethane matte finish, it delivers grand scale elegance in six sophisticated colors. johnsonhardwood.com

the magazine of the national wood flooring association

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