Hardwood Floors October/November 2017

By Stuart Hirschhorn

rst half of the year. At the same time, Floor &Decor total sales increased by about 30 percent. Catalina Research has tracked wood ooring industry trends throughout 2017 including an analysis of U.S. manufactured versus foreign-sourced products, solid versus engineered wood ooring, customer demographics and factors driving demand, and the outlook for 2018. is data and information is part of the Catalina Report onWood Flooring. An Executive Summary

States. However, Lumber Liquidators’ wood ooring sales have been trending downward since 2013. Some of the lost share has been picked up by Floor &Decor with its chain of more than 70 warehouse-style locations. ese four retailers represent more than 25 percent of total retail locations selling wood ooring. ese retailers rely heavily on the South Atlantic, Paci c, and East North Central states to drive sales. In 2016, retail sales in these regions are estimated to have accounted for about 55 percent of total wood ooring retail sales. ese regions also experienced the sharpest gains during the current economic recovery. During 2017, specialty oor coverings retail stores and value- priced hard surface ooring stores received a boost from the increase in non-moving homeowners remodeling spending. Total specialty oor coverings retail store sales increased 5 percent to 6 percent in the rst half of 2017. Meanwhile, Lumber Liquidators’ sales are recovering, increasing by 8.5 percent in the

of this report is available to NWFA members as a member bene t, and can be downloaded at nwfa.org. e full report is available for purchase fromCatalina Research. Stuart Hirschhorn is Director of Research for Catalina Research Inc. in Highland Beach, Florida. He can be reached at 561.988.0853 or shirschhorn@catalinareports.com.

NWFA Members have free access to the Executive Summary of the Catal ina Report . Download at nwfa.org.

the magazine of the national wood flooring association

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