Hardwood Floors June/July 2018

TECHNOLOGY BUSINESS BEST PRACTICES

By Jodi O’Toole

Imagine our industry if electric floor sanders were never embraced because they seemed too difficult to learn how to use. Imagine what customer communication would look like if we never embraced mobile phones because the technologies seemed cumbersome and unnecessary. It turns out both of these tools are necessary and easy to use after small amounts of training. Imagine technology tools that can help you be more efficient and accurate. Envision increased profits just from the implementation of one new technology. Now, imagine these tools are easy-to- use and affordable. Is this too good to be true? I think not, and at the NWFA Wood Flooring Expo, I spoke with three member companies that agree with me. TECHNOLOGY REVOLUTIONIZES the Wood Flooring Industry

Meyecic also uses QuickBooks Online for proposals. By setting pricing centrally to producing proposals at the customer’s location during the first visit, Meyecic’s team can deliver a full estimate on-site and easily adjust it as a customer desires then and in the future. Using these technology tools decreases inefficient processes while increasing customer conversions.

First, I spoke with Joe Meyecic of Kapalua Floors in Troy, Michigan, an NWFA Certified Professional (Install and Sand & Finish). When Meyecic started his business, he knew technology would play a big role in his business plan to help maximize efficiency and profit. Although Meyecic uses many technologies, we discussed how he uses

QuickBooks Online for payroll, proposals, and more. The advantage of using QuickBooks Online is the ability to connect with many other applications to extend the capabilities. For example, Meyecic uses the TSheets time tracking application to track employee time, plus it simplifies payroll and even job costing.

Technology Maximizes Profit

There are several online tools that can make your team more efficient and accurate, resulting in higher profits for your business.

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