Hardwood Floors December 2019/January 2020

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CLEANING, SCREENING & RECOATING THE CONNECTION BETWEEN While most people understand the basics of “dry” hardwood maintenance, when it comes to choosing the right “damp- mopping” cleaning products for life’s inevitable sticky messes, many homeowners are overwhelmed by the sheer number of products and safety warnings. To help your clients navigate the floor cleaning aisle, use these simple tips to recommend the right products for cleaning and preserving their hardwood floor. from becoming dull, without breaking the bank or going through the hassle of sanding or installing new floors. In order to undergo this process, however, homeowners must understand how to properly maintain the finishes on their floors. And when it comes to routine hardwood cleaning, your clients may have questions about which maintenance products to use. Steering them in the right direction can make the process easier for both of you. NAVIGATING THE OPTIONS Wood flooring adds richness and character to any home, but maintaining the floor’s natural beauty takes a little TLC. With a standard screen and recoat, a quick and easy process that removes surface scratches and everyday wear, you can help your clients keep their beautiful hardwood floors THE RIGHT CLEANING PRODUCT MAKES ALL THE DIFFERENCE

ONLY USE ZERO-RESIDUE CLEANING PRODUCTS For regular cleaning and to remove grime or sticky messes, look for “zero-residue” cleaners that don’t leave behind film or wax. AVOID PRODUCTS WITH LOFTY CLAIMS Cleaning products that claim to “rejuvenate,” “shine,” or “polish” can leave behind film or wax that make it difficult to conduct a screen and recoat without advanced stripping chemicals or a full refinish, or replacement, of the hardwood floors. CAREFULLY FOLLOW USAGE INSTRUCTIONS Once you select a product, carefully follow the usage instructions for dosing, application, and mopping. Pre-mixed solutions provide the greatest control for solution dosing. A little professional advice and expert guidance can turn customers into lifelong clients and relieve them from the anxiety of wondering how to maintain their floors. Help them keep their newly-installed, refinished, or recoated hardwood floors in top shape with this handy Customer Care and Maintenance Guide: CLEANING TIPS THAT KEEP YOUR FLOOR FINISH SAFE

The National Wood Floor ing Association (NWFA) suggests maintenance coats may be necessary every 3-5 years