Hardwood Floors August/September 2019

CONTENTS

Industry Insights 16 Market Matters

Craig Dupra | Chairman Michael Martin | CEO Anita Howard | COO Brett Miller | VP, Education & Certification NWFA LEADERSHIP

Wood flooring sourcing – U.S. shipments versus imports. 18 Government Affairs Take to the halls of Capitol Hill at the Hardwood Federation Fall Fly-In. 20 Designer Insights Powering off digital allows creative inspiration to flourish.

By Stuart Hirschhorn

Stacy Brown | Publisher/Editor | stacy.brown@nwfa.org Brett Miller | Technical Editor | brett.miller@nwfa.org Laura Boyle | Creative Director | laura.boyle@nwfa.org Katie Schenk | Media Production | katie.schenk@nwfa.org PUBLICATION TEAM PUBLICATION ADVISORY COMMITTEE Julie Russell, Chair & Board Liaison | Glitsa, a division of Rudd Company Brandi Copeland | Peachey Hardwood Floors Jason Elquest | Blackhawk Floors Inc. Lenny Hall | Endurance Floor Company Inc. Robert McNamara | Basic Coatings. Kevin Mullany | Benchmark Wood Floors Inc. Jim Schumacher | 3M Mike Sundell

By Dana Lee Cole

By Emily Morrow Finkell

Business Best Practices

24 Legal

By Barbara Dunn O'Neal

Preventing and managing worksite accidents. 28 Management How can the industry work with educators to improve workforce development?

& Mariah Whitner

By Steve DeWitt

32 Sales Savvy How to manage a sales pipeline.

By Paul Reilly

34 Marketing Level up your video game. By Katrina Olson

111 Chesterfield Industrial Blvd. Chesterfield, Missouri 63005 P : 800.422.4556 Local : 636.519.9663 F: 636.519.9664 E: news@hardwoodfloorsmag.com W: hardwoodfloorsmag.com CONTRIBUTING WRITERS Brian Beakler John Brown Dana Lee Cole Dr. Ann Marie Dale Steve DeWitt Michael Dittmer Craig Dupra Emily Morrow Finkell Lenny Hall Stuart Hirschhorn David Jackson Libby White Johnston Megan Lhamon Jason T. Lunn Michael Martin Brett Miller

At the Site 54 Installation

By John Brown & David Jackson

Glue gives the primary assist.

56 Installation Engineered flooring installation on concrete. 60 Acclimation Environmental effects on wood flooring.

By Tony Morgan

By Brian Beakler

Tony Morgan Kjell Nymark Barbara Dunn O'Neal Katrina Olson Paul Reilly Joni Rocco Rebecca L. Schumann Mariah Whitner

62 Tech Talk How do you ensure the long-term health By NWFA of you and your crew?

Regional Instructors

64 Sponsored Content

By Jason T. Lunn & Rebecca L. Schumann

A review of respiratory protection. 66 WFOY Winner Spotlight Best Restoration: Brookens Wood Floors.

By Stacy Brown

Product Focus 86 Essential Contractor Gear 88 Wood Flooring Manufacturing Equipment 92 Prefinished Wood Flooring

ADVERTISING SALES

Libby White Johnston Media & Advertising Sales libby.johnston@nwfa.org | 337.794.9232

Hardwood Floors (Print: ISSN 0897-022X and Online: ISSN 2475-5125) is published on a bi-monthly basis, plus the Annual Industry Guide, by the National Wood Flooring Association and distributed as a membership benefit to its member companies and without charge upon request to qualified individuals throughout the wood flooring industry. Single copy price is $8, annual Industry Guide is $50. Subscriptions: $40/ year (includes 6 issues and Industry Guide) in the U.S. and Canada. Publication office: 111 Chesterfield Industrial Blvd., Chesterfield, MO 63005. Phone: 800.422.4556. Printing office: Walsworth, 306 N. Kansas Ave., Marceline, MO 64658. Printed in the U.S.A. Periodicals Postage is paid at Chesterfield, MO and at additional mailing offices. POSTMASTER: Send address changes to Hardwood Floors, P.O. Box 9147, Lowell, MA 01853. Copyright © 2019 by the National Wood Flooring Association. All rights reserved. Reproduction in whole or in part without written permission is strictly prohibited.

Also in this Issue

6 Chairman’s Cut 8 Wood Stock 70 NWFA Resources 102 New Products 103 Ad Index 104 Final Coat: CEO’s Message

hardwood floors www.hardwoodfloorsmag.com

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