Hardwood Floors April/May 2019

INDUSTRY INSIGHTS

DESIGNER INSIGHTS

COLOR FORECAST

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Trends

You’re Going to See Everywhere

To borrow a fast food phrase, this season you can really “have it your way.” Do you want to use deeper, darker hues, or enjoy the ethereal effects of a layered off-white interior? Both are possible if you can’t decide.

of brushed gold and a lot of natural light.” Usually, when anything is trending upward, people can get stuck in a wait-and-see mode until they start to see the various ways it can be done and they nd one that seems familiar and doable for their own home. When designing any type of ooring for the coming trends, it goes without saying that we know pre y well what colors homeowners are going to be drawn to and what they’ll be choosing for the new colors as they plan their updates. For me, it’s always fun to nd a few surprises, and believe me, there are quite a few right now. One of the biggest surprises is that grey is still right in the mix. Seriously, since 2007 I’ve been ponti cating about grey since “Lady in Grey” and dealers were buying pallets and rolls of grey ooring to ll consumers’ demand.

Let’s say you’ve been eyeballing everything that pops up on social media feeds featuring navy blue or charcoal grey, but are afraid of being tied to that depth of hue. Do you think youmight not want to live in somuch darkness? Perhaps you’re imagining yourself coming into your home with the dreamy, creamy coolness and luxurious layers of o -whites and so tans? at too is possible. In fact, you can do it all; it's just a ma er of balance – balance and a li le smart strategy. e market certainly is o ering endless options to consumers and providing tools making it easier to imagine via Pinterest, Instagram, and Twi er. Just yesterday, I openedmy Instagram feed to see several posts frompaint companies, design rms, and furniture companies featuring headlines like “dark walls are amazing, especially when paired with a pop

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