Florida Banking March 2023

Editorial & Executive Offices 1001 Thomasville Road, Suite 201 Tallahassee, FL 32303 850-224-2265 www.floridabankers.com Advertising & Production Offices 250 Prairie Center Dr., Ste. 300 Eden Prairie, MN 55344 952-835-2275 www.nfrcom.com For advertising information, contact Erica Nelson Advertising Sales Executive 763-497-1778 Erica@NFRcom.com For reprints or single issues, contact 800-336-1120 Statements of fact and opinion are made on the responsibility of the authors alone and do not imply an opinion or endorsement on the part of the officers or members of FBA. Florida Banking is published 11 times annually with a combined issue in December/January. Subscription price is $50 per year for nonmembers. Postmaster, send address changes to Florida Bankers Association, P.O. Box 1360, Tallahassee, FL 32302. Copyright 2022 Alex Sanchez President and Chief Executive Officer

THE MAGAZINE OF THE FLORIDA BANKERS ASSOCIATION

VOLUME 38

NUMBER 2

MARCH 2023

ON THE COVER 8 �� �� �� �� �� �� �� �� �� �� The First Bank: Staying True to its Southern Banking Roots CONTENTS 4 �� �� �� �� �� �� �� �� �Chair’s Message 6 �� �� �� �� �� ��Straight Talk from the President’s Desk 12 �� �� �� �� Government Relations: BankPac Report 16 �� �BancServ Endorsed Partner: Navigating the Potential Impact of Recent Regulatory Guidance 18 �� �Florida Bankers Educational Foundation: The FBEF Wants to Help You Advance Your Career in Banking 20 �� ��FBA Leadership Luncheons Honoring FED Governor Michelle Bowman 24 �� �� �� �� ��Personal Transactions 26 �� �� �� �� �� �� �� �� �� �� �� �� ��Kudos 30 �� �� �� �� �� �� ��Upcoming Events 31 �� �� �� �� �� �� �� �� Did You Know? 31 �� �� �� �� �� Advertising Directory

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Florida Bankers Association asanchez@floridabankers.com Pamela Ricco Executive Vice President and Chief Operating Officer Florida Bankers Association pricco@floridabankers.com Brooke Harrison Publications Director Florida Bankers Association bharrison@floridabankers.com

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Bill Penney Chair Jose Cueto Chair-Elect

Fab Brumley Immediate Past Chair

Greg Nelson Second Immediate Past Chair

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On the Cover: The First Bank President and CEO Hoppy Cole

Florida Bankers Association: The voice of Florida banking since 1888.

The First Bank photos by Lee Cave, C Studio Photography

©istock.com: Michael Warren; DIPA

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