FSR July 2023

CONTENTS

51 FSRmagazine.com July2023 No.115

®

53

EDITORIAL

SALES & BUSINESS DEVELOPMENT

EDITORIAL DIRECTOR Danny Klein dklein@wtwhmedia.com

GROUP PUBLISHER Greg Sanders gsanders@wtwhmedia.com NATIONAL SALES DIRECTOR Eugene Drezner 919-945-0705 edrezner@wtwhmedia.com NATIONAL SALES MANAGER Amber Dobsovic 919-945-0712 adobsovic@wtwhmedia.com NATIONAL SALES MANAGER John Krueger 919-945-0728 jkrueger@wtwhmedia.com NATIONAL SALES MANAGER Edward Richards 919-945-0714 erichards@wtwhmedia.com

FSR EDITOR Callie Evergreen cevergreen@wtwhmedia.com QSR EDITOR Ben Coley bcoley@wtwhmedia.com ASSOCIATE EDITOR Sam Danley sdanley@wtwhmedia.com DIRECTOR OF CUSTOM CONTENT Peggy Carouthers pcarouthers@wtwhmedia.com CUSTOM CONTENT ASSOCIATE EDITOR Charlie Pogacar cpogacar@wtwhmedia.com CUSTOM CONTENT ASSOCIATE EDITOR Kara Phelps kphelps@wtwhmedia.com CUSTOM MEDIA STUDIO

KNEAD HOSPITALITY + DESIGN / MERRIMAN’S HAWAII

FIRST COURSE 7 True Food Kitchen’s Incredible Evolution The wellness-focused brand recently debuted a total menu overhaul and the launch of its first quick-ser vice location. 8 Franchise Frenzy Midwest favorite Culver’s is making waves in the South while breakfast concept Eggs Up Grill is seeing visits soar. Both franchise brands are growing rapidly. BACK OF HOUSE 51 Knead Expands and Retains ON THE RISE Knead Hospital ity + Design is growing its upscale concepts, MI VIDA and Bistro Du Jour, while focusing on employee well ness. 53 Hawaii’s Eco Eatery BEHIND THE SCENES Chef Peter Merriman is creating

sustainable dishes at Merri man Waimea, Hawaii’s first carbon-neutral restaurant, by making connections with local farmers. 55 Start Me Up Five of Rodney Scott’s Whole Hog BBQ restaurants are permanently shifting from counter service to a full-serve casual-dining format. ALSO IN THIS ISSUE 3 Highlights from FSRmagazine.com 3 Brand Stories in Print and Online

CUSTOMER SERVICE REPRESENTATIVE Tracy Doubts 919-945-0704 tdoubts@wtwhmedia.com CUSTOMER SERVICE REPRESENTATIVE Mitch Avery 919-945-0722 mavery@wtwhmedia.com

DESIGN

ART DIRECTOR Erica Naftolowitz enaftolowitz@wtwhmedia.com

ADMINISTRATION 919-945-0704 www.fsrmagazine.com/subscribe FSR is provided without charge upon request to individuals residing in the U.S. who meet subscription criteria as set forth by the publisher. REPRINTS THE YGS GROUP 800-290-5460 fax: 717-825-2150 fsrmagazine@theygsgroup.com Sponsored content in this magazine is provided to the represented company for a fee. Such content is written to be informational and non promotional. Comments welcomed at sponsoredcontent@ fsrmagazine.com.

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4 Editor’s Welcome 55 Advertising Index

2023 NATIONAL GOLD AWARDS: FRONT COVER (PHOTO), BEST USE OF COLOR NATIONAL SILVER AWARD: BEST USE OF TYPOGRAPHY 2016 MAGAZINE OF THE YEAR TOP 10 AWARD 2015 MAGAZINE OF THE YEAR FOLIO: Eddie Awards 2022 BEST FULL ISSUE HOSPITALITY 2022 BEST SPONSORED CONTENT 2021 BEST PROFILE FEATURE 2017 BEST FULL ISSUE FOOD & BEVERAGE 2013 BEST DESIGN, NEW MAGAZINE 2013 BEST FULL ISSUE, FOOD SERVICE/HOTEL

FOUNDER Webb C. Howell

FSR is a registered trademark of WTWH Media, LLC. FSR is copyright © 2022 WTWH Media, LLC. All rights reserved. The opinions of columnists are their own. Publication of their writing does not imply endorsement by WTWH Media, LLC. Subscriptions 919-945-0704. www.fsrmagazine.com/subscribe. FSR is provided with out charge upon request to individuals residing in the U.S. meeting subscription criteria as set forth by the pub lisher. AAM member. All rights reserved. No part of this magazine may be reproduced in any fashion without the express written consent of WTWH Media, LLC. FSR (ISSN 2325-2154) is published monthly by WTWH Media, LLC, 1111 Superior Avenue Suite 2600, Cleveland, OH 44114. Periodicals postage paid at Cleveland, OH and at additional mailing offices. POSTMASTER: Send address changes to FSR, 101 Europa Drive, Suite 150, Chapel Hill, NC 27517-2380.

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