FSR January 2023

CONTENTS

FSRmagazine.com January2023 No. 109

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SAL E S & BUS I NE SS DE VE LOPMENT

ED I TOR I AL

EDITORIAL DIRECTOR Danny Klein dklein@wtwhmedia.com EDITOR Nicole Duncan nduncan@wtwhmedia.com SENIOR EDITOR Ben Coley bcoley@wtwhmedia.com SENIOR EDITOR Callie Evergreen cevergreen@wtwhmedia.com DIRECTOR OF CUSTOM CONTENT Peggy Carouthers pcarouthers@wtwhmedia.com CUSTOM CONTENT ASSOCIATE EDITOR Charlie Pogacar cpogacar@wtwhmedia.com CUSTOM CONTENT ASSOCIATE EDITOR Kara Phelps kphelps@wtwhmedia.com ART DIRECTOR Erica Naftolowitz enaftolowitz@wtwhmedia.com PRODUCTION MANAGER Mitch Avery mavery@wtwhmedia.com CUS TOM MED I A S TUD I O PRODUC T I ON & DE S I GN

GROUP PUBLISHER Greg Sanders gsanders@wtwhmedia.com NATIONAL SALES DIRECTOR Eugene Drezner 919-945-0705 edrezner@wtwhmedia.com NATIONAL SALES MANAGER Amber Dobsovic 919-945-0712 adobsovic@wtwhmedia.com NATIONAL SALES MANAGER John Krueger 919-945-0728 jkrueger@wtwhmedia.com NATIONAL SALES MANAGER Edward Richards 919-945-0714 erichards@wtwhmedia.com ADMI N I S TR AT I ON 919-945-0704 www.fsrmagazine.com/subscribe FSR is provided without charge upon request to individuals residing in the U.S. who meet subscription criteria as set forth by the publisher. REPR I NT S THE YGS GROUP 800-290-5460 fax: 717-825-2150 fsrmagazine@theygsgroup.com Sponsored content in this magazine is provided to the represented company for a fee. Such content is written to be informational and non promotional. Comments welcomed at sponsoredcontent@ fsrmagazine.com. SALES SUPPORT AND DIRECTORY SALES Tracy Doubts 919-945-0704 tdoubts@wtwhmedia.com

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ASHLEY DAVIDSON PHOTOGRAPHY / KIMBERLY PARK

F I RS T COURSE 9 One Gigantic Restauarnt

comments can take a toll on businesses. Here’s how to bounce back from less-than favorable reviews. 53 Striking It Lucky ON THE RISE 810 Billiards & Bowling might have started in South Carolina, but expe rienced franchisees are ready to take the eatertainment brand to new markets across the country. 56 Start Me Up Malaysian concept Phat Eat ery is expanding to a satellite city in Houston’s energy cor ridor, where many residents are familiar with the South east Asian cuisine. AL SO IN THI S I SSUE 4 Highlights from FSRmagazine.com 4 Brand Stories in Print and Online

Celebrated chef and humani tarian José Andrés reflects on the war in Ukraine and the role chefs and restaurateurs

play in crisis situations. 10 A Cut Above Americans love steak,

whether eating out or cook ing at home, but some cuts (hint: rib-eye) are more uni versally beloved than others.

BACK OF HOUSE 49 Snooze’s Change Maker BEHIND THE SCENES As direc tor of impact, Clint Hughey leads multiple initiatives at Snooze, ensuring the brand is always upholding and improving its ESG values. 51 Surviving Negative Reviews YOUR TAKE Consumers place a great deal of trust in online reviews, so negative

LinkedIn.com/company/ FSR-magazine Instagram.com/FSRmagazine Facebook.com/FSRmag Twitter.com/FSRmag

2016 MAGAZINE OF THE YEAR TOP 10 AWARD 2015 MAGAZINE OF THE YEAR

FOUNDER Webb C. Howell

6 Editor’s Welcome 55 Advertising Index

FOLIO: Eddie Awards 2022 BEST FULL ISSUE HOSPITALITY 2022 BEST SPONSORED CONTENT 2021 BEST PROFILE FEATURE 2017 BEST FULL ISSUE FOOD & BEVERAGE 2013 BEST DESIGN, NEW MAGAZINE 2013 BEST FULL ISSUE, FOOD SERVICE/HOTEL

FSR is a registered trademark of WTWH Media, LLC. FSR is copyright © 2022 WTWH Media, LLC. All rights reserved. The opinions of columnists are their own. Publication of their writing does not imply endorsement by WTWH Media, LLC. Subscriptions 919-945-0704. www.fsrmagazine.com/subscribe. FSR is provided with out charge upon request to individuals residing in the U.S. meeting subscription criteria as set forth by the pub lisher. AAM member. All rights reserved. No part of this magazine may be reproduced in any fashion without the express written consent of WTWH Media, LLC. FSR (ISSN 2325-2154) is published monthly by WTWH Media, LLC, 1111 Superior Avenue Suite 2600, Cleveland, OH 44114. Periodicals postage paid at Cleveland, OH and at additional mailing offices. POSTMASTER: Send address changes to FSR, 101 Europa Drive, Suite 150, Chapel Hill, NC 27517-2380.

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