FSR April 2023
NEXTGEN 25
of the brand. In addi tion to casual matches on its indoor and out door, the eatertainment venue also hosts com petitive leagues and booze-fueled tourna ments (courtesy of an extensive bar program including the popular “Sociabowls”). Although Smash Park has already built out its franchise infrastructure, the brand will jumpstart its growth over the next few years by building more corpo rate locations.
HAWKERS ASIAN STREET FOOD
through a value-driven menu and close franchi see ties. Eggs Up Grill aims to open 20–25 loca tions this year and hit 200 units by the end of 2026.
Smash Park WEST DES MOINES, IOWA
Hawkers Asian Street Food ORLANDO, FLORIDA
than a dozen craft cock tails. So far, Hawkers has grown exclusively in the Southeast and mid-Atlan tic (save for a single Dal las outpost), but growing interest in global cui sines—not to mention its 4.8 out of 5 in guest reviews—has opened up runway aplenty.
UNITS: 2
FOUNDED: 2018
UNITS: 13
FOUNDED: 2011
Smash Park locations may include shuffle board, bocce ball, giant pong, cornhole, and a massive TV wall, but pickleball is at the heart
Eggs Up Grill SPARTANBURG, SOUTH CAROLINA
SMASH PARK
Hawkers takes its inspira tion—and name—from the open-air food stalls found across Southeast Asia. The restaurant fos ters an immersive din ing experience through its atmosphere (think: neon street signs, red lanterns, and pan-Asian pop art and iconogra phy) and its menu of dim sum–style small plates, curry dishes, rice and noodle bowls, and more
UNITS: 65
FOUNDED: 1997
The history of Eggs Up Grill can be condensed to two distinct eras: before and after WJ Partners took over the established, but petite South Carolina brand and installed indus try veteran Ricky Rich ardson as CEO. The FSR Breakout Brand of the Year distinguishes itself
HAWKERS ASIAN STREET FOOD (2) / EGGS UP GRILL (2) / SMASH PARK (3)
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APRIL 2023
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