Destination Dowagiac 2026

IGNITING HOLIDAY SPIRIT THROUGH COMMUNITY-DRIVEN CHRISTMAS BEAUTIFICATION DECORATE DOWAGIAC

FUNDRAISING, PARTNERSHIPS, AND SUPPORT Fundraising is central to the committee’s success. Decorate Dowagiac organizes events and campaigns throughout the year, including festive activities like “Christmas in July” during the Dowagiac Summer Festival— complete with a special appearance by Santa and opportunities for community giving. Donations can be made in person at local business locations or online through the Greater Dowagiac Chamber of Commerce’s website, where contributions are tax-deductible and directly support holiday décor purchases. Local businesses have stepped up with generous support. In 2024, Comcast donated $2,500 to the committee as a Star Sponsor, enabling the purchase of a new tree topper for the community Christmas tree—an early and highly visible success for the group. ACCOMPLISHMENTS AND COMMUNITY IMPACT One of the group’s first achievements was the successful enhancement of the 25-foot Christmas tree in Beckwith Park, which was adorned with new lights, ornaments, and a topper funded through community donations. This project not only brought beauty to downtown during the holidays but also anchored community events like tree lighting ceremonies that draw families Decorate Dowagiac isn’t a one-season wonder, it’s planning for the long haul. With an outlined three-year plan to expand décor throughout the city and continued fundraising efforts, the group aims to make Dowagiac’s downtown one of the most joyful and inviting holiday destinations in Southwest Michigan. The committee’s work also aligns with city conversations around enhancing public spaces and holiday lighting infrastructure, signaling shared civic enthusiasm for beautification efforts. In a small town where community spirit runs deep, Decorate Dowagiac stands as a testament to what can be accomplished when volunteers, businesses, and civic organizations come together to make the holidays a little brighter for everyone. and neighbors together. LOOKING FORWARD

A new business and community volunteer group known as Decorate Dowagiac has been working to make the city’s holiday season better than ever. Supported by the Greater Dowagiac Chamber of Commerce and with involvement from community partners and local businesses, this grassroots initiative is adding renewed cheer to downtown streets and public spaces.

A COMMUNITY IDEA TAKES ROOT The concept for a coordinated holiday decorating effort began with community members and business owners who met in early 2024 to explore ways to enhance downtown’s Christmas decorations. Participants discussed the benefits of more vibrant festive displays, how

decorations could draw visitors to downtown, and ways to involve local businesses, residents, and volunteers in a citywide effort. A committee was formed from that meeting to explore practical ideas and build momentum. MISSION AND VISION

Decorate Dowagiac’s central mission is simple yet inspiring: to build upon and enhance the City of Dowagiac’s traditional Christmas decorations, refurbish or replace aging décor, and add new features that create a warm, festive streetscape for residents and visitors alike. Because professional holiday decorations are costly, the committee has adopted a multi-year fundraising and implementation plan to gradually expand its impact. THE GROUP’S GOALS INCLUDE: Enhancing the city’s Christmas tree in Beckwith Park with new ornaments, lighting, and a striking tree topper. Replacing worn decorations and adding new elements in key public spaces. Creating a cohesive festive look throughout downtown that reflects community pride and invites engagement from all ages.

24 – DECORATE DOWAGIAC