Casino Player August 2022

Ocean Casino Resort recently opened The Gallery Bar Book & Games with the Harlem Wizards joining in the festivities to unveil a 10-foot-high “The Gallery” sign marking the debut of the new sports hotspot.

Series of Poker room boasting 20 poker tables, the largest in Louisiana.The poker room is located right next to the sportsbook. Along with the New Orleans, Caesars is also rebuilding its Lake Charles resort to soon reopen as Horseshoe Lake Charles, and is building a new sportsbook at Horseshoe Bossier City. The company also has local partnerships with the New Orleans Saints and Pelicans as well as Louisiana State University. Caesars also has a naming rights deal with the Saints for the Caesars Superdome, home of Super Bowl LIX in 2025.

BetMGM continues in that role. The deal allows marketing and gaming options across league and team platforms as well as other sponsorship opportunities. The deal is one of many seen among sportsbooks, leagues and teams in recent years. The MLB-MGM partnership includes data usage in sports betting, promotional opportunities and fan experiences. Bally’s Becomes an Official Sports Betting Partner of the New York Yankees Bally’s Corporation announced a marketing partnership designating Bally Bet as an official sports betting partner of the 27-time World Series Champions. This marks Bally’s first sports team partnership in NewYork after

Ocean Unveils New Book in Atlantic City Atlantic City sports bettors now have another nice option for making those bets. Ocean Casino Resort officially opened the new The Gallery Bar Book & Games sportsbook in July.The grand opening included some special events including an appearance by former Philadelphia Eagle and Super Bowl champion Barrett Brooks. The official drumline of the Philadelphia 76ers and the HarlemWizards also joined in the festivities and unveiled a 10-foot-high “The Gallery” sign marking the debut of the new sports hotspot. The $5.2 million venue features 12,000 square feet of space located in the heart of the casino.The Gallery is a bit unique with a mix of sports betting and casino gambling all in one spot. Bettors can tune in to all the big games at the 100-foot elevated bar and lounge, with 59 seats and 12 slot machines.A mix of blackjack and roulette tables also surround the perimeter of the bar,while 140 feet of LED walls line the venue.A 17-foot open-air staircase connects toThe Balcony Bar, a mezzanine cocktail area and lounge where guests can enjoy the ultimate VIP sportsbook experience. MLB Expands Partnerships Major League Baseball recently announced the renewal and expansion of the two companies’ partnership, designating MGM as the league’s first official gaming sponsor. Under the renewed, multi-year agreement,

becoming the ninth online sports betting operator in the state in July. Under the agreement, Bally’s receives use of New York Yankees trademarks and marketing designations as an official sports betting partner (Bally Bet), an official daily fantasy sports partner (Monkey Knife Fight),an official iGaming partner (Bally Casino),and an official free-to-play gaming partner (Bally Play). Bally’s Casino Atlantic City also becomes a proud partner of the NewYorkYankees. Marketing benefits for Bally’s inside Yankee Stadium include LED advertising in the following locations: the outfield wall that lines the playing field,field-facing walls on the Main Level bars in left and right field, theTerrace Level ribbon board,and LED boards throughout the Great Hall. “This is a great partnership that will give Bally Bet and our other Bally’s Interactive brands terrific visibility in New York,” says Adi Dhandhania, chief operating officer of Bally’s Interactive North America, the digital and sports betting division of Bally’s Corporation.“TheYankees’ history as a franchise and their popularity as a global brand speaks for itself.” “We are excited to begin this partnership with Bally’s,”said Michael J.Tusiani, New York Yankees senior vice president of partnerships.“We hope that their branding in Yankee Stadium along with their in-Stadium customer engagement will greatly strengthen Bally’s overall gaming presence in NewYork.”

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