2023 Marketing Toolkit

Breakdown by Business Type

Our Audience

83%+ have taken action as a result of ads or articles in Hardwood Floors magazine.

49% 26% 12%

Contractor

Dealer/Retailer

93% agree the advertising in

Manufacturer/ Importer/Exporter Inspector/Architect/ Designer/Consultant/ Other

5%

Hardwood Floors magazine educates and is an important part of the publication.

6% 2%

Distributor

Manufacturer Rep/ Business Services

Source: Hardwood Floors reader survey conducted by Signet Research Inc., February 2022

Hardwood Floors' subscription base is BPA audited. A BPA audit provides advertisers and agencies with assurance that what they choose to invest in does, in fact, reach target audiences for specific ads. The BPA Worldwide audit also helps media companies by documenting the quality of their audiences.

75% 12%

Owner/President/CEO/VP

Hardwood Floors magazine was recognized as the 2022 TRENDY Awards gold winner in the Monthly Trade Association Magazine category. RECOGNITION

General Manager/Manager

7%

Sales Rep/Sales Manager

Inspector/Architect/ Designer/Consultant/ Other

6%

nwfa.org

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